BMA Lightning Round

Hey Everyone,

The other day I had the privilege of attending a Business Marketing Association event. BMA's Lightning Round was a great event that I really enjoyed. Going in I decided it was a perfect topic to base a video blog on and that it would be a great way to launch my very own.

Of course this idea of mine was right in step with some of the concepts that were presented at this event. Anthony Piwarun, one of the speakers that contributed to an interesting social media presentation focused on online positioning for employment, gave some specific advice to the camera which revolved around creating content as a means of positioning one’s self online.

When it came to formatting my resume a Mr. Stewart Landy suggested that I organize my resume in order of what I absolutely wanted to be known for to the smaller details of who I was professionally. He shared some tips about how to really make my accomplishments and experience stand out. Landy shared his insight with the camera also, to which I was very appreciative.

Find Piwarun on Twitter @Apiwarun and you can view the video version of this blog HERE.

The PR Student

Hello Blogosphere,

My name is Brendan. I’d like to personally welcome you to the wonderful world that is the inside of my mind. As a student of public relations at the University of Wisconsin-Whitewater I have grown to be ever increasingly fascinated with the field. Not only are the things I learn in my lectures of interest to me but I often find myself branching off in thought about things that haven’t really been touched on in class. Often it is along the lines of measuring the return on investment of PR efforts, of course that maybe my economics mindset showing through, I also study economics at the UW-Whitewater.

Besides the tremendous task of being a student I currently hold five different positions of employment, if you count two internships. Three of which allow me to utilize and grow the skills I have been developing as a student, which is exiting. When it comes to working I try not to get tunnel vision. While I know how important it is to have goals, flexibility in the goals we set is important as well. Spending a ton of time and effort working towards achieving one specific objective can be very worthwhile, but if it has distracted you from even greater opportunity then the original achievement comes at a much greater cost than just time and effort.

So for now I am focused on making myself available for opportunity. By putting myself out there I hope to realize potential I don’t currently know exists. I know that I possess the entrepreneurial spirit. (One of those five jobs I currently have… I saw an opportunity and pitched the idea to my boss and she ate it up, which ended up allowing me to create a new position within the organization.) So, as far as long term goals are concerned entrepreneurship is one, and to get there I plan to follow whatever opportunities present themselves.